As proud as we are of everything we have achieved thus far, we are the first to point out that we are not perfect. We have many goals yet to achieve and many challenges we need to find solutions for. We want to take you, our customer, on this journey with us. We wrote our 2020 sustinability strategy as a roadmap for change and in this section we want to speak transparently about the mountains to be climbed and rivers to be crossed on the road ahead and why it is far from being a paved, concreted or well travelled one. We are also well aware that we can't do it all on our own. We need help from our suppliers, manufacturers, logistics partners, our retailers, and you, our amazing customers.
When it comes to fabric production it can be challenging to gather reliable and trustworthy information. Each country has differing laws and regulations for appropriate working conditions and processes. Third party certifications such as GOTS, GRS and Oeko-Tex help us navigate this although we do work with some small suppliers who are yet to be certified. Certifications can be incredibly expensive and we want to support small businesses who we know are doing amazing things but who cannot yet afford certification. Below are some challenges we face specific to individual fabrics.